Michael Jordan is a fighter on and off court and does not give in easily.
In 2018 Air Jordan was in a slump prompting Adidas and Kanye West (Now Ye) to sell more than the Nike Jordan brand taking the number one spot.
Yeezy also mentioned it in his lyric: "Yeezy jumped over jumped man". MJ has never forgiven the DONDA billionaire for that swipe.
Nike owned Jordan brand has since taken the the throne but has lost market share since that slump.
Yeezy has been in the game for 8 years now and the most popular Yeezy brand to date is the Yeezy 2 popularly "Red October".
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