Ryan Lochte, four-time Olympian, has been handed down a 10 month suspension due to behavior that 'embarrassed' and 'infuriated' the International Olympic Committee, Rio Olympic hosts and US Olympic Committee...He essentially lied about getting robbed at gunpoint and when it was investigated he had to apologize for his childish and immature behaviour.
Ryan Lochte has been dropped by all four major Sponsors...Lochte was dropped by Syneron-Candela a skin care firm and a Japanese mattress company Airweave....Swimwear company Speedo and a fashion label Ralph Lauren dropped him as soon as they heard of the lying news...Lochte was a good USA 12 time Olympic gold medalist who was very promising but now he is paying for his silly mistake...He is going to face disciplinary hearings from US Swimming body and also may face charges from Brazil authorities...
