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| Reuters |
The German Football League (DFL) is aiming to net up to a billion euros by selling a stake in media rights next year, but it received an unwanted windfall on Friday when disgruntled fans threw chocolate coins to force a stoppage in a Bundesliga match.
Germany's first and second league soccer clubs voted this week to allow an investor to take a stake in the media rights firm, as leagues in Europe increasingly consider broadcasting arrangements as a way to boost revenue and increase their global reach.
The DFL has said it aims to conclude an agreement worth between 900 million and 1 billion euros ($1.09 billion) by the end of March, before it awards media rights for the German market for 2025-2029.
